April 13, 2008
How To Start Blogging
Has your blog begun to stall or are you trying to figure out what to do to get it going again? Have you been trying to get your blog started but do not know how to get started? Then this article will provide you with ways to blast off your blog to grow your business.
Basic steps
The first area that you should make sure that you have in place is the foundation for a successful blog (back to the basics). Here are few things that you should keep in mind:
(1) Make sure your blog has a niche topic so you can make a concerted effort to reach specific blog visitors. For example, if you have a hobby such as collecting rare books, then your main topic should be concentrated on reaching web visitors who need a rare book.
(2) Use categories/tags that are sub-topics of your main topic. Going with the previous niche topic, then good sub-topics would be: authors, genre, illustrated, modern, historic, etc.
(3) Content is key to building traffic to your website. Make sure that your content includes the keywords that you want associated to your niche blog.
Next Steps
Once you have the basics in place, then you need to create a "community" within your blog. Building a "community" means that you want to create a reason for repeat visits by your blog visitors. This will help you in the long run to one day setup a membership website. What does it take to build a "community"? Glad you asked. Below is a short list of things you can do.
(1) Create a way for your web visitors to contribute to your blog. This can be done by allowing them to comment on your blog posts or by allowing them to submit content to be considered for posting to your blog.
(2) Ask your web visitors to submit a link for consideration to be added to your "blogroll" in exchange for them putting a link back to your blog from theirs.
(3) Visit article websites such as www.EzineArticles.com and find articles that are in your niche. You would have to give credit to the author of the article but it is a great way to add content to your website.
Final step
Give your blog visitors a reason to come back by rewarding them for continuously visiting your blog.
(1) Give-away freebies to your blog visitors.
(2) Create a way for them to tell-a-friend about your blog.
(3) Have a contest for guest authors in your niche topic to be guest authors on your blog and ask them to share a link to the article on your blog from theirs.
Posted by billenross at 03:02 PM | Comments (0)
February 25, 2008
Why You Need A Blog
Blogging used to be just a method for stating your opinion, but now blogs are used to opine, to review, and to sell. In fact, many Internet marketers base their entire business around blogging.
Here's why.
Blogging is really just basic communication. All it takes is a computer and an internet connection and you can set up a free blog on one of the many blogging services.
Its flexibility is also one of its outstanding features. There are numerous platforms to blog from, from Wordpress to Joomla to Drupal, and dozens more in between. And even if you don't want to host your blog, you can set one up at one of the many free blog services like Blogger or Wordpress.com. And even if you use the free services, you can always take your blog to your own server at a later date.
Many people also feel that blogs create an intimate atmosphere for learning and research. A blog can create a simple credibility that can help sell your products because it helps create an "Everyman" aura, that is, a stripped down, hype-free way to talk about products.
If your opinions get read and respected, you might find that your credibility will begin to increase around a particular subject. People will begin to look to you to offer your opinions on forthcoming issues. And once you are established and considered an expert in a niche, your ability to sell from your blog will increase dramatically.
Once you are established, don't be afraid to ask people to sign up to your list. This will be a list where you can reach your readers at a moment's notice. A great way to utilize this list is to send a message to it when you have made a new post to your blog, and encourage your readers to not only read your new article but comment on it.
By using your list in this manner, your subscribers won't feel that you are using your list merely to sell to them. Of course, you can sell to them from your blog, and if your readers begin to comment on your posts, you are helping to enhance your blog's stickiness.
Blogging is a terrific tool for any Internet marketing business. Done in the correct manner (meaning that if you intend to build your credibility, you should blog in the most personal manner possible), you'll be blogging your way to success in no time.
Posted by billenross at 08:20 PM | Comments (0)
September 15, 2007
Blogging Revisited
“Blogging, Blogging everywhere, not a penny in my account”. Some people are able to earn a handsome amount of money from blogging, but for some people, earning from blog is a far fetched dream. If you are among the few who are yet to know what blogging means or if you do not know how to earn from your blog, here is an attempt to present a road map to start earning from your blog.
Blogging is defined as “A frequent, chronological publication of personal thoughts and Web links”. Simply speaking blogging means writing and publishing your thoughts and views. Blogs attract lot of traffic as they have a casual approach of presentation of views and they provide an excellent platform for discussion.
Blogging usually begins with selecting a topic for your blog. Though you can create a blog for your random thoughts, it will not earn you money. You will find lot of articles on how to choose profitable niche for your blog. You might even be tempted to look for ways for find the most profitable keywords which will help fill your bank accounts. The most important aspect to look for when selecting a topic for your blog is whether you really know anything on the selected topic. After all you are the one who would be writing on the blog. Certain keywords like Mesothelioma are supposedly good paying keywords on Google Adsense, but would you be able to write on this topic on an on going basis. If the topic is on something that interests you, you will find yourself writing new articles and eventually providing a lot of interesting content for your readers.
You should always remember that just because you like to gossip about your neighbor and you can write about it, does not mean you will have a lot of readers visiting your blog. You need to be imaginative and creative when selecting a topic for your blog.
Lot of search engines and keyword research sites provide ways to see recent searches done by their users along with the search frequency. If you find any such search term interesting and relating to your favorite hobby, you can be assured of having a good traffic to your blog.
You can setup your blog on one of the free blog sites like Wordpress, Blogger, Typepad etc. For those who are pretty new to blogging, the blog sites provide simple and easy to understand setup instructions. When setting up your blogs you need to select a relevant name and URL for the blog. Having a relevant URL is considered as one of the factors in search engine optimization and will ensure your pages rank well in search engines, for searches related to your blog topic. If you already own a domain name and hosting space, you can setup your blog on your own server. Setting up the blog on your own space provides you lot of flexibility in terms of the design, control and plug-in setup.
Once you have setup your blog, you need to ensure you get regular traffic to your blog. You will never earn from your blog if it has no traffic. You need to plan well on getting regular traffic. You should begin by submitting your blog to various blog directories. Some directories will ask for reciprocal link while some will be paid. If you can afford, you can opt for the paid directories. You should submit your blog to at least one directory per day. You should also take care to submit your blog to most relevant category. Blogs submitted to irrelevant directories are considered spam and will not be accepted. Usually directories take 2-3 months to approve submitted blogs.
Any Blog software you use, will provide RSS feed. You should submit your blogs RSS feed link to various RSS directories. Such directories are a good source of return traffic. Some sites also provide ways to earn money from your feeds by putting in advertisements. Sites like FeedBurner will help you earn money once you have certain number of readers subscribed to your feed. You should also consider bookmarking your blog on sites like Digg, Technorati, Yahoo, Google, MSN. Bookmarking of your blog on the various bookmarking sites will get your blog indexed quickly by the search engines and will help you get organic traffic. You should also add your blog link in your profile on various social networking sites like MySpace, Facebook. One of the quickest ways to get traffic is to create and submit a video to sites like YouTube. This will get you good source of traffic. You need to ensure that the video is related to the blog topic.
The quickest way to earn money from your blogs would be from placing content relevant ads in your blogs. Google Adsense, Yahoo, Auction ads are some sites which allow bloggers to publish content relevant advertisements on their blogs and earn money when someone clicks on these ads. You can also look at affiliate marketing on your blogs. You can review and provide your feedback on the products sold through affiliate networks like Commission Junction, Revenue Gateway. Such affiliate network sites allow you to select the product you want to endorse on your blog. You earn money when someone clicks on the product link on your blog and buys the product. These commissions usually are in certain percentage of the product price. If you have a niche blog and are able to provide the user all information on the topic, you would be seen as an expert on that topic and any visitor will buy products recommended by an expert.
If you are not technology savvy and hate to maintain blogs, you can always register yourself with sites like PayPerPost or iBibo, where you are paid per blog post that you write.
Today internet provides lot of opportunities to earn some extra money. Its up to you how you use the opportunity.
Once your blog is all set up, you can start getting more traffic by adding the BlogRush widget.
Posted by billenross at 09:54 AM | Comments (0)
August 30, 2007
Getting Your Blog on the First Page of Google
It is so easy to make money with a blog. Whether the purpose of your blog is to get traffic to your sales page or to sell affiliate products or to get Adsense clicks, getting your blog onto the first page of Google can be done quickly and easily.
Using the following quick tips you could get listed on the first page of Google for some keywords within a month or two, depending on how competitive your niche is. A video game site that followed these tips got on the first page of Google, in the fifth spot, for a popular search term when the site was less than one month old.
Here are the five quick tips for getting to the first page of Google:
1. Put some original content on your blog. Post at least once a day but not more than every two to three hours. It doesn't look good if you are posting every few minutes. Continue adding new content regularly. Some of the content can be duplicate content (from an article directory or private label rights articles) but the more original content the better.
2. When you have at least five posts with original content then submit your blog to Google's sitemap. It's not hard, and it only takes a few minutes. As long as you have a blog that looks authentic and is not filled with scraped content, this is a good start to getting noticed by Google.
3. Write some original articles and submit them to article directories such as EzineArticles.com, GoArticles.com, ArticleAlley.com, and SearchWarp.com. Do not submit more than one a day since it is better to not inundate the article directories or they might think you are spamming them. It is very important to have a good resource box with links back to your site.
4. Submit your RSS feed to at least fifty sites. This can be done in less than a couple of minutes using RSS Submit (RSSFeedsSubmit.com), a great piece of software that automatically submits your feed to more than fifty sites. The price is very reasonable (less than $50) but if you don't want to spend any money and would rather do it by hand, Robin Good sells a list of 55 RSS submission sites for a very small fee.
5. Get your URL link listed in as many places as possible. Submit your site to directories like DMOZ. Answer questions at answers.yahoo.com and include your URL with your signature. Leave comments on blogs that are in a related niche to yours, again including your URL in the signature. Do a search with the phrase "keyword add url" and add your URL at sites that allow you to do it for free. "Keyword" would be replaced by one of your keywords for your niche. Submit your blog to Technorati. Submit your original posts to social bookmarking sites like Digg, Netscape, Redit, Plugim, and so on. Be sure to tell friends to vote for your submissions at the social bookmarking sites.
These five quick tips will give your blog a powerful boost and get your blog on the first page of Google in a very short time. Within days you should be getting traffic from Google as you rise in the search engines. And you did it with spending little or no money.
Posted by billenross at 05:43 PM | Comments (0)
August 19, 2007
Blogging Is The Future
If you conduct any business online or maintain a website to compliment your offline business, then blogging is quickly becoming a mandatory part of your future. And if you are not currently blogging, chances are after realizing the potential of these traffic-enhancing goldmines, you soon will be!
Blogs, derived from the words "web log" were originally thought of as simply online diaries a place for people to record their thoughts and inspirations. At first, no one took blogging very seriously and these collections of online thoughts were simply passed off by many as hobbies or creative outlets and nothing more.
But then Google came along and started to recognize the unique and original content that these trite little sites presented and the rules of the game suddenly changed. After all, unique content is what makes the Google world go round, and what better way to command the attention of Google than by creating a dynamic environment with content that is solely your own.
At this stage, a whole new SEO world emerged and in the process, brought with it traffic opportunities like never before. People began blogging on more than what they had for dinner last night. They started to blog about new products, exciting travel adventures and all things related to online commerce.
The evolution quickly continued and today, with RSS feeds, sites like pingoat.com and many other content clearinghouses, blogging is big business and not to be overlooked by hungry entrepreneurs looking to establish a web presence.
What currently makes blogging so attractive is the sheer speed with which blogs and blog posts are able to get indexed in the search engines. It is a simple matter of static versus dynamic and the search engines love the dynamic.
Let's take two different scenarios to see how traditional websites and blogs differ in their index-ability:
Scenario One:
One person creates a website to advertise gardening products and services. Each page of the site contains the traditional information about the company; it's founders, the services they offer and the products they sell. Maybe, at best, the site has articles and content that is updated with some small frequency that are relevant to the avid gardener. When visitors arrive at the site, they have the option of signing up for the company newsletter and receiving valuable tips and new offerings.
In this scenario, the Webmaster or business owner will need to tend to many SEO related tasks in order to get and maintain high search engine ranking for a tight list of selected keywords related to the gardening niche. Not only will this activity require great skill, it will also involve many hours to achieve the intended results.
Scenario Two:
The same business owner as above also creates a blog to supplement their company website. Now, instead of focusing on simply one set of tightly selected keywords, the blog itself remains a broad overview of the gardening niche, while each individual post reflects a drilled down topic within that same niche.
So when the business owner writes a blog post about the benefits of "organic vegetable gardening in backyard containers," this individual post becomes a keyword rich, targeted wonder and when indexed by the search engines has a far greater opportunity to bringing highly targeted traffic to the blog based upon that single post.
Through time, the blog expands with many similar posts that are targeted to sub niches within the broader gardening niche and can even be categorized from inside the blog structure itself. What has now been created in Google's eyes is an extremely dynamic, naturally evolving site that is content rich and niche specific.
When properly constructed and promoted, each time the business owner posts to the blog, that individual post can get indexed in anywhere from two to twenty four hours on average. This opportunity is far greater than any options available at the static website.
Additionally, when the business owner endeavors to have a visitor signup for a newsletter, further segmenting can occur and subscriber lists can be refined and targeted. And because the blog is the front-end showcase to the original website, each blog post has the opportunity to link back to specific and relevant products at the main site.
When properly structured, blogs are the biggest SEO asset to a website that currently exists. The wise business owner will recognize these benefits and when implemented, will enjoy many opportunities that do not currently exist with traditional websites alone.
Posted by billenross at 09:21 AM | Comments (0)
July 28, 2007
Blogging - some thoughts for the beginner
The derivation of the word blog comes from web logging, as it used to be known. It has changed a lot in its development and now blogging is a front line tool in the Internet promotion tool box. It is now used to promote products and services and presents another platform to to communicate with the visitor and develop a lasting relationship with them.
Having created the the business blog you can then monetize it as well as personalize it to your own requirements. Once created, you can make money out of the blog by syndicating it through RSS to your business website. If you have decided that you will set up a blog for business, below are a few tips on how to make it one of the more interesting and popular blogs.
1 - Your audience.
You are writing your blog post for your audience to read, so don't forget that what you write is of interest to them. They have searched for through a keyword, or keyword phrase, and arrived at your blog. So, make sure they are happy with what they find and even interested enough to look a little further into your blog, and maybe visit your website.
2 - Words fail - see sketch.
A large block of text can become very boring when reading, especially online. A picture or graphic or two placed within the text breaks up the strict framework of the post and keeps the reader interested through to the end. It is especially true if the picture is relevant to the subject of the post.
3 - The content needs to be relevant.
The posts made to your business blog need to be relevant to the subject of the blog. In other words the blog is set up around your niche market and with keywords and keyword phrases that are relevant to the subject. The intent is to draw traffic to your blog based on those keywords and keyword phrases. The business blog needs to create a special relationship with its visitors with the aim to sell products or services/ If you consistently write good quality posts to your blog the visitor will return for more of the "good stuff", and will eventually trust that you know what you are talking about and buy one of your recommended products or services.
5 - Make it interactive.
Audio and video are very good interactive methods, but all blogs come with a "comments" facility for each post made. Make sure that this feature is not turned off, and all comments must be approved before publishing them.
Before starting out with your blog you will need to do some pre-planning as to how you will personalize and monetize the blog, as well as how often you will post to it. An important fact to resolve is where will the content for each post come from. A good business blog needs a steady stream of interesting and relevant content in order to become a profitable venture - how will you complete this task? Remember that no plan is a plan to failure.
Posted by billenross at 10:57 AM | Comments (0)
July 05, 2007
Optimizing Your WordPress Blog
There are three key areas that you can enhance on your WordPress blog that will help you optimize it. The areas are adding additional ping service websites, using Feedburner, and using keyword-rich categories.
Ping Services
The first thing that you should do is add additional ping services to your WordPress blog. You must have administrative rights to your blog and be logged in to gain access the ping service option.
Once logged into your WordPress blog's backend, click on the "Option" tab and then click on the "Writing" tab and scroll down to the bottom of the page. You will see "Update Services" and a box under this title. There are a couple of ping services listed but you can add the following list by copying and pasting in the ping service list box. To complete the process, click on "Update Options".
http://api.feedster.com/ping
http://api.moreover.com/RPC2
http://api.my.yahoo.com/RPC2
http://xping.pubsub.com/ping/
http://ping.blo.gs/
http://ping.feedburner.com
http://ping.syndic8.com/xmlrpc.php
http://ping.weblogalot.com/rpc.php
http://rpc.blogrolling.com/pinger/
http://rpc.icerocket.com:10080/
http://rpc.newsgator.com/
http://rpc.technorati.com/rpc/ping
http://rpc.weblogs.com/RPC2
http://topicexchange.com/RPC2
http://www.newsisfree.com/RPCCloud
http://ping.weblogs.se/
http://blogmatcher.com/u.php
http://coreblog.org/ping/
http://www.blogpeople.net/servlet/weblogUdates
http://bulkfeeds.net/rpc
http://trackback.bakeinu.jp/bakeping.php
http://ping.myblog.jp
http://ping.bitacoras.com
http://ping.bloggers.jp/rpc
http://xmlrpc.blogg.de
http://1470.net/api/ping
http://bblog.com/ping.php
http://blog.goo.ne.jp/XMLRPC
Feedburner
As a blog owner, being able to capture your blog traffic and generate reports is very important to knowing what you need to do to optimize your blog. One blog tool that works to help optimize your blog is Feedburner. Feedburner allows you to redirect your blog RSS feed through their service so that it can reach targeted blog visitors better.
* Analyze: you will be able to see real-time and accumulated statistics about your blog's visitor information. This will help you understand the traffic that is going in and out of your blog. This allows you to better target your optimization efforts to specific areas of your blog.
* Optimize: allows you to make your blog "browser friendly" so that subscribing to your blog is easy. SmartFeed(R) is an option that you can use to make sure that your blog is compatible for most blog readers. You can even build interactivity into each individual post by using FeedFlare(R) which allows you to add links at the end of each post such as "Email Post" or "Subscribe to Feed".
* Publicize: is another way for you to make sure that your blog attracts web visitors. A couple of the tools that you may use is "Email Subscriptions" and "BuzzBoost". Email Subscriptions will give your web visitors the opportunity to receive an email once a day alerting them that you have updated your blog. Then BuzzBoost(R) allows you to republish your feed as HTML so that you can add it as a Page on any of your other websites or WordPress blogs.
Using Categories as Keywords
The easiest way to optimize your blog with keywords is to use categories that not only define each post but also relate to other post on your blog. WordPress blog software uses categories as a way to "tag" search engines so they can be alerted that a new post has been added to your blog for a specific topic area.
Categories are also another way to organize easily the content on your blog. When you list the categories on the sidebar of your blog, it gives your blog visitors the opportunity to see all the content of your blog for a particular topic.
Posted by billenross at 11:44 AM | Comments (0)
January 06, 2007
Why Start a Business using a Blog?
Almost everyone has heard of blogging these days. Simply put a blog is a web page that is made up of posts and is updated regularly. That is the simple definition however, a blog can be much more then that. If you are starting a business with a small budget then there are so many ways blogging can help.
First, with a click of your mouse you can put your thoughts, sale pitches, articles and various web page links out to the world by publishing it on your blog. This is especially great if you have started your business using any type of affiliate marketing. The blog owner registers with any affiliate program of choice and then puts various links, banners and products on the blog site. When visitors click on these links and purchase a product, the blog owner is paid a commission for generating the sale. How much easier can that be?
The second way a blog can help in starting your business is that it is a whole lot cheaper then getting a web site. You can usually set up a blog site for free. Compare that to buying a domain name and paying for the cost of designing a web site. Add to that the monthly cost of web site hosting and the cost starts adding up real quick. A blog is a great alternative until the money starts coming in from your business.
Third, less technical knowledge is needed so it is easier and faster for the beginner to start on the web. There is no need to learn html or programming because the software is already there for you to use. Also most successful marketers agree that to get traffic to your site you must update the content often and consistently. With a blog you can add or update the content whenever your want without hiring someone else to do it for you.
Also, blogging can give your business an edge over the competition because it is in real time and there is no waiting. Customers and visitors of your blog can easily join in and post their own comments and suggestions to your site and your products. It is a good tool to have testimonials about your product or service on your blog. Also be sure to post answers to any questions or problem in a quick and complete manner. It shows that you like to reach out to prospective customers and you will quickly gain repeat customers and acquire a following. Customers always prefer personalized attention.
In summary, blogging should not be overlooked as a great business tool. It is especially helpful to the beginner Internet marketer because it is cheap and it has no boundaries. Add to that your own creativity and you are well on your way to establishing a successful business.
How To Make Money With Your Blog
Posted by billenross at 10:14 AM | Comments (0)
December 14, 2006
Tips for Increasing Your Website Traffic
Marketing Your Blog
Every online publisher needs traffic to their site, but how do you get a steady increase of traffic each month? How do you even get traffic started coming to your site?
Blogs automatically get traffic coming as soon as you make your first post. With a good ping list, each time you make a post to your blog dozens of sites are notified and traffic starts coming in. Therefore the first step in getting traffic to your blog is to post regularly. Posting once or twice a day is fantastic.
Article Syndication
Writing articles and syndicating them to article directories is a powerful technique to grow your traffic. Try to write at least one article a week (or have a unique article written for you), post it to your site, wait a week for the search engines to index it, and then submit the article to article directories. For a nominal fee SubmitYourArticle.com will submit it to hundreds of article directories, saving you a lot of time and effort.
Social Bookmarking
Social bookmarking is another very powerful tool. It takes less than a minute to submit your article to OnlyWire.com. Once submitted they take it and submit it to about fifteen other social bookmarking sites.
Imagine if you bookmarked one article a day and submitted each to fifteen social bookmarking sites for one year. That would add up to over 15,000 backlinks for your one site! Incredible! But there's even more you can do.
Pay Pay Click and More
Pay per click, email marketing, viral marketing, and commenting in forums are all great ways to get more traffic. For instance, Answers.Yahoo.com is a site where people post questions and wait for an answer.
For instance, if you have a site about dogs and someone asks about what to feed their puppy, you can post an answer and include your URL in the signature. As people read the question and your answer, some will click on your URL to see what else you might say about taking care of dogs.
Tracking and Statistics
Track the visitors to your site by using tools such as MyBlogLong.com, Google Analytics, and the tracking tools found in your site's cpanel under Stats. Google Analytics is a plugin for Wordpress. It takes a minute to set up and gives you vital information to help you focus on what your visitors want.
By looking at your stats a few minutes a week you can see what articles are most popular, what topics are most popular, how long people are staying at the site, and what links they click on to leave the site. You can use this information to make changes to your site, increase the number of posts you make on popular topics, and anything else that will encourage people to stay longer and to come back.
It is not hard to get traffic to a blog. Set aside some time each day to write an article or to post to your blog, submit it to the social bookmarking sites, and submit your articles to article directories. Follow these basic tips and traffic to your site should increase significantly each month.
Posted by billenross at 11:50 PM | Comments (0)
April 25, 2006
The Secret of Doing Without Doing
Of all the self help books, tapes, and CD's I've purchased in my lifetime, there has only been one that had a profound effect on both my personal life (how I feel on the inside), and my finances (which sometimes has a very big effect on how I feel on the inside!).
Dr. Robert Anthony's 6 week audio course changed my life for the better, and it did it quickly. Here is an excerpt; it will give you a small, but clear peek into the mind of an amazing human being.
One of the mistaken certainties or misconceptions most people operate under is that you get what you want in life by what you DO, or through the actions you take. Most people believe that the DOING or action part is what makes things happen. However, this causes you to create in reverse.
Let me explain. The reason we put a lot of emphasis on action is because we do not understand the power of our thought.
If you analyze it, 90% of most people's actions are spent trying to compensate for inappropriate thought. The Chinese philosopher Lao-tsu said that, "In the practice of the Way, every day something is dropped. Less and less do you need to force things until finally you arrive at *non action* When nothing is done, nothing is left undone".
What he is talking about is *doing without doing* The problem is that most of us are preoccupied with "doing". Unfortunately most of our doing usually involves struggle. In the western world we are conditioned to be action oriented, so we place a tremendous value on doing. We are so busy doing that we do not realize that all this "doingness" causes us to create in a reverse fashion.
Most of our actions are out of fear, worry or doubt because we believe nothing will get done unless we DO something.
In other words, we are trying to force our desire into manifestation through action. If your decision to DO is dominant, then you will not focus on what you want to BE in the present moment. This causes you to miscreate because BEING is the first and most important step in the creative process.
Here is the secret. It is not your action that makes things happen, it is your intent. You can reduce the need for action to a very minimum by allowing yourself to focus on what you desire until you feel the positive energy begin to move within you. This energy is not based on doubt, fear, anxiety, worry or need. If you focus on what you want instead of what you don't want, you will know when it is time to take action. And when you do, it will be effortless. Doors open and the entire universe will conspire to assist you in your desire.
Put simply, you should take no action on anything until you have visualized your desire and made it real enough in your mind that your next action (step), whatever it is, seems like the most logical step. How can you know the next logical step? Here is the test that you can give to yourself before taking any action. If you focus on what you desire and still feel overwhelmed or anxious, then you are not ready for any action. You know you are ready when it feels like the next logical step is effortless. There is no effort, no strain, and no pain. What we want to do is to use the leverage of energy, the same leverage of energy that creates everything in the universe.
However, we are so caught up in the reality of WHAT IS, that we feel we must create everything through mental effort and physical activity. Have you ever seen people who seem to have all the wonderful things in their life without much effort? It almost seems like they have an advantage over everyone else. Then you see the people who work the hardest usually have the least. That doesn't seem fair does it? But that's the way the universe works.
Unfortunately, those who work the hardest usually have the least because they haven't learned the leverage of aligning their energy. They are going about creating their lives the hard way. They are trying to use their actions to create what they want. We have also been programmed that in order to have what we desire we must work hard. How many times have you heard - "No pain, no gain." The implication is that if you want to make something of yourself, you must work hard. The message is clear - if you are not hurting or struggling, you are not moving forward.
But here is the truth - anytime you are struggling you are miscreating. Anytime you feel pain or struggle, your magnetic point of attraction is directed to that which you do not want, rather than to that which you desire. Read it again! Actions are necessary, but they are the last component of the creation processes. Actions cannot be used effectively to initiate results, because initiation is the function of BEING, then thought, then action.
Remember, the creation of anything is through your vibration. Everything vibrates, and it is by that vibration that we harmonize and attract experiences to ourselves. So before you act or do anything, first ask yourself, how am I vibrating? How do you tell?
You tell by how you FEEL. Your feelings show you your vibration. How you feel determines what you attract. When you use the process of creating by only focusing on what you want instead of what you don't want, you will see that the universe will provide a different set of circumstances for you that requires much less action. This puts you in a state of "doing without doing" or action without effort.
Copyright © 2004-2006 Dr. Robert Anthony. All Rights Reserved.
Dr. Robert Anthony - Know How To Be Rich
Bill Enross
Posted by billenross at 09:26 PM | Comments (0)
April 02, 2006
How a Major Ski Resort Uses Podcasts for Online Marketing
Podcasts are short radio-style audio programs that users of online audio, mobile audio and iPods (or other portable digital audio players) can download and listen to whenever and wherever they like. The Podcast medium is still in its infancy as a marketing medium.
The most effective use in these early days of marketing with Podcasts involves subjects that appeal to tech-savvy listeners. Obviously, that includes topics in computing, multimedia, and high technology.
Another smart approach is to match Podcast marketing with the lifestyle of the target audience. For example: skiers. The target market for a typical ski resort includes young professionals in the 20s and 30s, with an adventure-loving attitude to recreation, and plenty of disposable income so that they can afford the sport. That's right on target for the core market that buys iPods and other high-tech gadgets.
Marketing Sherpa reports that New England ski area Killington Ski Resorts recently tapped into this useful convergence of market niches to create a Podcast-driven marketing campaign.
The challenge was to reach the ideal demographic of young urban professionals, who are typically hard to get at through traditional ski industry marketing media such as radio, TV and magazines. Their lives are cluttered with a blizzard of conflicting media, their attention fragmented and hard to hold.
Killington Resorts communications manager Tom Horrocks recognized that one unifying factor of this demographic is their almost cultish love of iPods and portable digital audio. He decided that Podcasts would be an ideal way to connect with them on their own terms.
Here's how he put the campaign together:
1) Bought software and digital microphones that his team could use right in the office to create Podcasts.
2) Hired a "snow reporter / media writer" to act as a personable and enthusiastic character, to become identified as the Podcast voice of the resort.
3) Developed and produced 3 separate Podcasts: a 3-minute "Snowcast" of daily weather and snow condition reports; a 12-minute weekly "Driftcast" that delivered interviews, tips and stories from the mountain; and a 3-hour weekly music production, more like and FM radio segment, with music appealing to the target demographic.
4) Delivered the Podcasts regularly, on schedule, through popular distribution services including Apple's iTunes online music service, Podcast Alley, and Yahoo!, as well as through the Resorts' own Web site.
The results were impressive. Over a period of 2 months at the beginning of 2006, the Podcasts were downloaded nearly 30,000 times. The downside of Podcast marketing is that it is hard to track results. Once the audio is downloaded, there's no built-in way to measure how the listener responds or takes action.
However, Tom Horrocks is sure the Podcasts delivered a good return on investment. He credits the campaign's success to the flair of the resort's Podcast personality, known as Anna of the Mountain. "She epitomizes Killington: young, passionate, crazy about skiing."
Posted by billenross at 10:01 AM | Comments (0)
April 01, 2006
10 Ways to Save and Make More Money in Business
Don’t you just love Paul Simon? The lyrics to his songs are not only pleasing to the ears, but can be inspirational. Imagine yourself enjoying the warm autumn sunlight while listening to Paul's song, “50 Ways to Leave your Lover”. Now, stretch your imagination just a bit and think about how many "Ways" you can come up with for saving and/or making more money in business...
“The problem is all inside your head
She said to me
The answer is easy
If you take it logically”
So, let’s look at the problem logically for a minute. Here are four basic ways you can increase your profits:
1. You can charge more for your products or services.
2. You can sell more of your products or services to your existing clients.
3. You can find additional clients.
4. You can find ways to cut back on your business expenses.
"Slip Out the Back, Jack" (Simple ways to save money):
So, if you’re on a shoestring budget (and who isn’t these days?), then obviously you need to do everything you can to save as much money as possible, and make as much money as possible, as quickly and easily as possible. Here are 10 simple ideas you can use:
1. Know your target market. Who are your “ideal” customers?
Where do they shop? What do they read? What solutions are they looking for that your business provides? The more you know about your customers, the better you’ll be able to target your promotions towards them, which will increase your bottom line two ways – it will save you spending money on advertising that doesn’t work, and it will increase your sales, because you’re offering your customers what they really want.
2. Get double duty out of any contact with your customers. If you sell products, put your contact information on everything –products, bags, invoices sales receipts. Make it easy for everyone to find you. Give away something free. If you have a Website (and if you don’t, then get one), give your customers something for giving you their contact information. Free Ebooks, reports, or software are all good choices (just make sure it’s relevant to your customers). Anytime you send your customers anything – a product, a newsletter, an invoice –include a coupon or information about your latest products or services. To save money on postage, if you have a brick and mortar store, put a copy of your latest newsletter or an informational flyer in your customer’s bag after each sale.
3. Reward your customers. Set up a reward program. Offer them a reward for anyone they refer who becomes a customer. Or give your customers a free gift when they spend $50 (or whatever amount makes sense in your business). When they’re eligible for the free gift, offer them an upgrade to something bigger or better for a few dollars more. Start a customer loyalty program. Provide “customer only” sales, or promotions. Let your customers earn points, or “magic money” that they can use to redeem your products or services.
4. Get ready for your close-up. When you’re brainstorming about creating a promotion or advertising campaign, don’t forget about your local cable TV channel. You may be pleasantly surprised by how low their rates actually are. Create your own television commercial or infomercial. Although you may not be ready for prime time, you can still target your ad to reach your customers.
5. Get involved in your community. Find a nonprofit organization that is doing work you believe in, and either publicly support their program, or be one of their sponsors for an upcoming event or fundraiser. Use the advertising spot to let people know about the fundraiser (and, incidentally, your business). You could put together an inexpensive ad campaign that will help those in need, increase your visibility and let your potential customers know that you're supportive and aware of the needs of the community.
“Make a new plan, Stan” (Business Planning Basics):
6. Beef up your business plan. If you don’t have a business plan, make writing one a priority. Your business plan is more than just a way to interest investors. It’s a road map that will help you get from where you are now to where you want to be. That old saying, “If you fail to plan then you’re planning to fail” really is true when it comes to business.
"No need to be coy, Roy" (Ask your customers):
7. Get testimonials from your satisfied clients. But don’t stop there. What about creating your own television commercial that you can run in your store? (With a video camera and a little ingenuity, you could even create your own infomercial that shows customers how to use or get the most out of your products or services. If you’ve got a Website, put an audio testimonial on there. (And don’t forget to include pictures).
8. Speak up. Again, keeping in mind who your ultimate ideal customers are and what their most pressing problems are, write an article, offer a free seminar, or offer to be a speaker at local chamber of commerce or other organization or community meetings. Being perceived as an “expert” is a relatively easy and inexpensive way to get the word out about your business, and bring in more customers.
"Just hop on the bus, Gus" (Expand your business potential)
9. Create joint ventures. Even if your primary business is a brick and mortar one, you can still create a joint venture that will help you save money by sharing the costs for advertising. What about creating a special “sidewalk sale” with other business owners on your street or in your neighborhood? Or finding businesses with complementary products or services to yours, and creating a “package deal”? If your business is only online, look for ways you can partner with other businesses – maybe you could create solo ads and promote each other’s products or services in your mailing lists. There are a lot of ways you can save money and increase your client base if you’re willing to get creative.
"Just drop off the key, Lee" (Provide the key solutions)
10. Let your customers know you know what their problems are. It's sad but true that your customers don't care how good your products or services are. They only want to know two things: do you understand what their problems are; and can you solve them. Give your customers the "key" to their problems, and you'll have evangelistic customers who come back again and again.
Posted by billenross at 11:58 AM | Comments (0)
March 16, 2006
Success - Why Action Achieves Results
Success in any entrepreneurial endeavor is contingent on a simple truth: Learning does not always require thinking.
Actually, thinking often hinders learning. Hinders learning? That flies in the face of most of what we know, doesn't it? As children we were often reproached when we made mistakes: "You just weren't thinking! Don't you ever think about what you're doing?"
Then there's the most successful personal development book of all time telling us to do what? ...That's right, "Think and Grow Rich". True it is a fantastic book and a must read for success minded people. But many of us get so tangled in thoughts that we can't get out of our "heads" and take the action required for success.
Socrates, one of the greatest "thinkers" of all time, said, "Action equals knowledge." Action, not thinking, is how we achieve results. Take playing the piano for instance. We could think about playing the piano but we will never become better until we start pecking away at the keys. If you were to ask an accomplished pianist to think about what they are playing in the middle of a rapturous concert, the music would probably fall apart into a series of painfully disconnected notes.
Same is true with typing. Ask a person who flawlessly types over 70 words a minute to think about the key strokes, and you could probably watch the mistakes pile up. Thinking hinders execution. Thinking can hinder success. The fact of the matter is we can intellectualize all we want, but until we take action we will never accomplish anything.
There is a mantra in the martial arts that says "Ready, Fire, Aim". Simply put, this means take action and correct that action as you go. It is quite probable that many businesses never get out of the starting gate because of over-thinking and over analyzing. Most people want all their ducks to be lined up in a row before they begin. This will never happen. The time will never be perfect. The key is to get started and then "keep on keeping on."
In the martial arts, students practice moves over and over and over again. They train their bodies to transcend thought and take action in the moment. Imagine a trained martial artist getting attacked on the street thinking, "Hmm, okay I'm being attacked. Should I turn my body this way or should it be the other way? Okay, now I have to trap the assailments arms, tighten my fists, pull back, and strike."
Of course this is not what happens in the martial arts. The key teaching in the martial arts is to ACT. NOW! ...In spite of the mind's tenancy to analyze the situation.
The worst kind of thinking is fear of failure. The "What if" disease. "What if I fail? What if people laugh at me? What if I lose all my money? What if, what if, what if?
Fear is paralyzing. It stops the movement necessary for success. Fear weakens our resolve, cripples our creativity, and ultimately stagnates our successes. Conversely, movement overcomes fear. When struck by fear, move. Do something!
So, don't wait to explore your entrepreneurial spirit; take action now. When those pesky thoughts creep up, and they will, scare them away with the mantra, "Don't think, don't think, don't think, don't think..." and watch your dreams and goals cascade toward you.
What is the bottom line? "Don't think and grow rich."
Posted by billenross at 10:32 PM | Comments (0)
March 15, 2006
11 Practical Uses for RSS in Business
Are you wondering what you can use RSS for right now? Here are some practical examples of RSS at work.
Use Your Own Content
Almost ANY web based content can be transformed into an RSS feed. The only real requirement is that the information changes regularly.
News Headlines
Typically, the main use of RSS is to present headlines and a short introduction to "newsy" stories. Create an RSS feed on your site featuring your company press releases, site updates, etc.
Upcoming Events
RSS is a great way to let people know of events and activities that may be happening soon. It's easy to turn an "events" page into an RSS feed.
Thoughts/Commentary
You've probably heard of the term "blog" or "weblog". It's a page that displays (in chronological order) a series of writings on whatever the author wants to write about. While a normal blog also allows others to add their comments to yours, you don't have to offer that functionality.
Set up a page where you regularly add your thoughts on all sorts of issues - or just one issue - with the most recent post at the top of the page. Include these items in an RSS feed, and you've got a whole new audience for your pearls of wisdom.
Articles
Share your knowledge. This is a more "formal" type of writing, where you write a series of articles on a specific topic. Add a new article on that topic every week or so. Set up several topics and you've got several new RSS feeds to attract even more interest in what you know.
Don't forget to include a resource box in the article which allows others to reproduce your article on their site, with an obvious link back to you.
New Products
Got an online store with new inventory added regularly? Add details about your newly added items to an RSS feed to let people know what's just come in.
Weekly/Monthly Specials
Do you regularly make special offers on different products in your inventory? Again, RSS is a great way to tell people what's on special this week... or this month.
Newsletters
If you regularly produce an email newsletter, then consider converting it to RSS format as well as continuing to email it. After all, your newsletters ARE also shown on your web site... aren't they?
New Links
If you have a links directory, considering creating an RSS feed of the new links added to your directory in the last week or so. If you have a category structure within that directory, with links added often, you can create a feed for each category.
New Members
Do you run a public membership site? Recently joined members could be listed in an RSS feed with links direct to their profiles. What a great way to welcome new members!
Ticker RSS Feeds
Do you have timely information, e.g. important stock figures, to communicate to your customers? Automate the process with software and RSS can feed new critical information on an hourly basis (or more frequently if needed).
Note: Aim to have up to 15-20 items in each feed if possible. You can have more items if you want. Just remember that most feed reading software will NOT display all the items. Many may only show the first 5 or 10.
Once you've got your feed going... remember to submit your feed URLs to the various RSS Feed Directories.
Using Content From OTHER Web Sites
If a site offers an RSS feed for people to subscribe to, you can possibly use that feed on your site. Just check the terms and conditions on the site FIRST to see if you can reproduce the feed. If in doubt - send an email or phone them to ask permission.
What you are aiming for is to build many extra pages of useful content on topics of value to your visitors. Don't worry that the links in the feed take people off site (make that happen in a new window). The content is what is needed for search engines and people to devour!
Posted by billenross at 10:14 PM | Comments (0)
March 12, 2006
Desire Trumps Ability Every Time
Ok, today we're going to dispense with the "Internet" stuff, and learn about something much more important. Here it is, brought to you through the power of Internet Video and the wizards at Google; Teen Hoop Dreams.
Posted by billenross at 11:44 PM | Comments (0)
March 11, 2006
Blogs, Vlogs, Wikis and iPods
Perhaps you've heard about blogs - the hottest communication story of last year. Commentators from Newsweek to the Wall Street Journal, from CNN to PBS have devoted time to the phenomenon. Blogs are just one of the new technologies that are changing the way politicians communicate with voters and businesses communicate with customers.
For marketers, these changes mean more direct interaction with customers and potential customers. By speaking and listening directly with the customer marketers are able to reduce the expense for public relations and advertising. Of course, these developments are worrying some in the pr and advertising industries, as well as the news media.
Many things about marketing communication won't change, of course: you still need to have something to say. And the best way to apply all these technologies is still within a business niche. With that said, here are some of the other ways communication is changing:
1. Podcasting is the hottest idea on the internet. Starting in 2004, people began downloading homebrewed radio shows to their iPods. So instead of "broadcasts" they're "podcasts". Unlike streaming audio, podcasts require the file to be downloaded. The advantage of podcasts versus streaming is that you can take it with you when you're not on the net. The disadvantage is that streaming audio is much easier for a customer to play at his or her computer. The solution is to do both - create an audio file for streaming, and an mp3 for podcasting. The same recording can be used for both.
2. A vlog is a video blog. Unlike podcasting, vlogging can refer to either streaming video or downloadable shows. Combined with the rapid development of internet video delivery, vlogging seems poised to take off. As with audio, you can prepare your video file in both streaming and downloadable formats. Also like audio, you can begin with very low-cost tools and work your way up to full blown professional equipment. Remember that people like good production quality, but they like watching something interesting even more.
3. Wikis are websites that are editable by the site users. Content becomes part of a dialogue among the users, instead of something fixed. This interaction can build strong communities, and produce large sites with enormous information. Up until recently, wikis have been difficult to use, and limited to techs. New approaches to wikis are making them easier to use, and reinforcing the next trend:
4. Social software. Community sites that encourage sharing and conversation are springing up in many areas. Photography and music have been drivers of this trend, in addition to political activism. Interaction builds community, and community is where the market is.
5. Almost all of these tools involve RSS, a technology for feeding information to people who want it. Unlike email, which is "pushed" by the sender, rss feeds have to be "pulled" by the user. While still not completely mainstream, rss is a rapidly growing delivery system.
For the small marketer, the price of reaching customers directly has dropped. Large corporations, though, are picking up on these technologies rapidly. To truly gain an edge, the small business person needs to develop a strategy for these channels before the big companies figure them out.
Posted by billenross at 11:12 PM | Comments (0)
March 10, 2006
Why Blogging is Essential to Your Business
In the 'good old days' - about three years ago - you used to keep in-touch with your customers using phone calls, email messages and face to face meetings. Nowadays the world has changed. People expect even more frequent updates, yet it's nearly impossible to meet with every business contact on a regular basis.
Thankfully, blogging has come to the rescue. Setting up a blog on your web site - and having an associated RSS feed - means you can keep in constant touch with your clients and potential customers. Plus you don't have to email them and they can get your latest news without having to visit your web site.
So how does this all work? A blog is really a fancy name for a web page that gets updated regularly. It's nothing special. There are several methods of writing 'blogs', but they are nothing more than computer programs which allow you to easily update a web page. Far and away the easiest way to start a blog is with a website called blogger.com.
However, for keeping in touch with your customers, RSS is the key. RSS stands for Really Simple Syndication. What this means is that your blog can be automatically delivered to people who want to read it - you don't have to send it to them and neither do they have to come and collect it. All they need is the address of your RSS Feed and their RSS Newsreader can do the job for them. There are several RSS readers available and new web browsers incorporate the ability to read RSS feeds and keep them updated.
Whenever you add new content to your blog, the RSS Feed automatically gets updated in everyone's Reader program or web browser. That means you are guaranteed to be able to keep in touch with clients and prospects. You don't have to do anything other than produce the content. Equally, you don't face the problems of email filters and anti-spam programs blocking your email. Furthermore, people tend to read RSS Feeds because they have subscribed to them whereas they tend to ignore non urgent emails.
As you can see, there are several advantages to Blogs and RSS Feeds. But it doesn't stop there. Search engines love them. That's because blogs provide fresh and new content - precisely what searchers are looking for. Hence the search engines are actively pushing blogs higher up the search engine ranking. This means if you don't have a blog for your business, you are seriously reducing your chances of a high search engine ranking. You need a blog nowadays to get noticed by the search engines.
So, blogging is essential. Not only does it improve your web presence, it also means you can keep in touch with clients and prospects more easily. And all the marketing research you can find will tell you that keeping in regular touch with your customers is an important component in gaining new business. So get blogging!
Posted by billenross at 06:36 PM | Comments (0)
March 05, 2006
Blogging for Business - Should You?
So you've heard that having a blog is a good idea for your business, but are you sure WHY it's important? Understanding how blogs operate and how to use them for your business will give you great payoffs for your investment of time and energy. Not using your blog effectively will simply waste this fantastic resource.
Why Should I 'Blog For Business'?
Blogs are a great method for giving your business credibility. Whether you post about industry news, recommend links to related topics or post valuable inside information or experiences, your audience will view you not only as a commercial venue but as a business interested in its community.
You can also use your blog to build traffic to your commercial site and to build a list of interested prospects. All of these issues are solid tools for marketing your product or service online.
Why Blogging Is Great For Customers
Blogs are not viewed the same as a typical website or sales page. The postings are often less formal or are presenting readers with interesting tidbits that entertain or inform about your topic or industry. Regular postings that draw the attention of your target market will build interest in your product and establish you as an 'expert' as well as create a good relationship with your prospects.
Since you can offer subscriptions to your blog through services like Bloglet.com, your prospects can easily receive notice of your recent postings right in their email inbox. By regularly posting relevant information your prospects will look to you first when needing the service or product you provide.
Since many blogs offer readers the ability to post comments you immediately provide an opportunity for feedback or questions. This can clue you in to what your market needs or thinks, which can quickly be responded to in your next post.
Blogging For Traffic
There are several methods of traffic buildings with blogs. One method is through the blog provider. Often the provider offers readers the option of searching for blogs with a word or phrase. Using that phrase in your blog or title will bring interested visitors.
The other method is through search engines. Search engines love fresh content and blogs make this easy. Simply 'ping' your blog to other media (this announces your update) and the search engines will pick it up. Using commonly searched words and phrases may give you the top ranking you were looking for. You can also link to your business website with the phrase and increase traffic directly to your sales page.
Finally, you can add an RSS feature to your blog. RSS (Really Simple Syndication) allows other websites to run the content from your blog. Every time you make a post the information will be automatically updated on sites featuring your RSS. This is attractive to sites with topics related to yours since they will benefit from the fresh content and you will benefit from the exposure.
If you haven't jumped on the blogging bandwagon yet you've been missing out on one of the cheapest and smartest marketing tools available. Creating a blog is easy and profitable - so make yours today!
Posted by billenross at 01:48 PM | Comments (0)
March 04, 2006
What Is Blogging?
What Is Blogging?
Blogging is a method of sharing information over the internet for work, pleasure or both. 'Blogs' are often described as an online diary, with dated posts displayed chronologically. 'Blogging' is the action of posting a message on a blog. A 'blogger' is the person posting the message. Many blogs also allow you to post pictures and receive comments from readers.
Blogs can be about anything. They are usually based on a particular topic or an individual's personal thoughts and opinions. They often contain links to other related sites and are commonly free to operate. They require little knowledge to set up and are simple to update.
Who Uses A Blog?
Who DOESN'T use a blog? Teenagers have blogs, celebrity clubs have blogs, news agencies have blogs, businesses have blogs - even your aunt Sophie could have a blog.
The wonderful thing about blogs is that there are virtually no restraints on what it could be used for. This means that while it's an easy way to share news among family members and post the latest baby pictures, it's equally well suited for a business to post updates and data to inform the public, employees or other interested parties.
Is A Blog Good For My Business?
If you want to develop a rapport with your customers, make regular postings about your business and gain interest from other media outlets or potential customers you would certainly benefit from starting a blog.
Because blogs by nature are considered a source of information rather than a commercial advertisement it makes perfect sense for a business to use blogs as a means of establishing a reputation in their market.
Posting information about their industry or field will create a sense of community involvement that potential customers will appreciate. Using links to your business page will create traffic from search engines and blog readers. You can even add a subscription form to your blog so that interested readers can immediately be emailed when you make a post.
How Do I Start A Blog?
You can create a blog for free. There are many free blog hosting sites you can locate by searching for 'blog' in the search engine. Blogger.com is a popular one.
Blogs are the simplest form of creating an online presence. You do not need any experience in website design as most blog hosts will provide you with pre-made templates. They also provide easy to understand instructions for creating your posts along with options such as allowing comments from readers or uploading photos.
Whether you want to post your personal thoughts on a world crisis, share your poems with appreciative readers or start an online business, your blog could be set up and people could be hearing what you have to say - today.
Posted by billenross at 01:10 PM | Comments (0)
February 21, 2006
Blogging: Free Internet Marketing Method
It's been years since blogging has been practiced. But it's just recently that it has been considered as one of the addicting fads. Many teenagers have resorted to blogging as an outlet for their emotions, a little online nook where they can blurt out whatever just bugs them or whatever makes them feel elated. Savvy marketers have discovered that blogging is one of the best Internet marketing methods that won't cost you a cent.
What exactly is blogging? Blog is the widely used term that refers to web log. Basically, a blog is an online journal. A blog could be set up to no cost at all, and can be used for just for the fun of it or for business reasons.
Blogging for your Internet business is one surefire way to boost the visibility of your products and services. Here are a few ways to boost your internet advertising with the help of a blog:
1. Make your clients or customers abreast on your website's alterations. Your new products and affiliate websites could also be announced through your blog.
2. Keep track of your business objectives and plans through open writing. Your blog content can be easily stored through archives. What could be better than searchable information that could be easily accessed by anyone browsing the web, right?
3. Air your opinions, advice or reviews on specific services or products that are related to your business. Publishing is a very easy process with blogging.
4. Include links that will fetch back links and subsequently improve your ranking on search engines. This could be better executed through putting well-written articles in your website. Affiliate links could also be included in your blog to earn more extra income.
5. Collect response through the ability of blogs to fetch comments from your blog readers. You can learn and improve your products and services through with the feedback from your readers.
6. Connect easily with other bloggers. When other bloggers notice that you have something good in your blog, they will put you in their favorite lists that will automatically link you to their blogs.
So, how do you set up a blog? Here are some of the options you can make use of to take advantage of this fun way to advertise your Internet business.
Either you load a blogging software or let a blogging hosting service do it for you. Host services such as LiveJournal and Blogger.com are the most popular in this field. Those hosts will provide you with easy instructions on how to put up your blog.
Posted by billenross at 12:35 AM | Comments (0)
